MissionVision < About Us | Seoul Design Foundation

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ddp is operated by the Seoul Design Foundation.

Welcome to Seoul Design Foundation.

Mission & Vision

MISSION DESIGN AGENCY

A design organization dedicated to enhancing
the lives of the people of Seoul.

VISION SEOUL'S DESIGNOVATOR

A design innovator of Seoul,
creating everyday value through design.

Management Principles

#People-centered
Management

#One-team
management

#Innovative
management

#Field-oriented
Management

Strategic Objectives

1

Design that Leads the Culture of Seoul

Task

Expanding design content for the people
Expanding systematic design education and programs
Enhancing the operation of design infrastructure

2

Design that enhances business competitiveness

Task

Strengthening the competency of the design industry
Vitalizing the design-corporate collaboration
Vitalizing the commercial area of Dongdaemun

3

Design for the people

Task

Spreading design-focused social innovation
Solidifying Seoul's position as a global design city